Develop Your Strategy
Know what you need to do to reach your customers
A plan designed for your business
Are you saying the right things to the right people?
Are you wondering how to get in front of your customers?
Are you struggling to gain traction and wondering why?
Download my FREE – Seven Steps To Become More Strategic At Comms
Imagine knowing exactly what you need to say and do to reach your customers.
When you have a strategy, underpinned by research and my in-depth sector knowledge, that’s exactly what you will be able to do.
I understand the context and long-term delivery issues within the sector. I know where to look for audience insight work and what to look for when researching audiences.
Developing your strategy is an opportunity to get creative and gain traction, and we’ll have fun along the way too.
Get the right building blocks in place
As part of putting your strategy together, I will:
Analyse your market and competitors
Explore what’s working and what’s not
Get under the skin of your business
Identify who your customer really is
Then I will put together a communication strategy for the next 6 months and give you an implementation plan tailored to your resources.
“We hired Emma’s strategy services to develop the long-term Placemaking Strategy for Eddington. This included taking our existing work and outline, researching and developing a concept, a narrative, workstreams and principles to help us deliver the softer side of our Placemaking ambitions which included: engagement, marketing and stewardship plus putting KPIs in place. Emma’s knowledge and advice were clear, thoughtful and delivered on time and on budget and we are now putting in place the actions she recommended.”
Heather Topel, Project Director, North West Cambridge Development
Package Includes:
Who is this for?
This package is for Project Directors, Managing Directors or Chief Marketing Officers or Chief Executive Officers of businesses in the property and construction sector.
You might be a start-up which has been funded to scale-up and doesn’t have in-house communication specialists, or be an experienced communicator who is at capacity in a growing or established business seeking external expertise and insight.
You might not have ever had a strategy, and are stuck in a tactical loop with limited results.
You could be taking your business in a new direction.
Maybe your major construction or business transformation project needs to reach a variety of people in different ways and you’re not sure where to start.
If this sounds like you, then let’s have a chat about what you want to achieve.